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First and foremost, getting an app for the iPad on Day 1 has been the priority for a lot of developers---presumably some of the best, too.

Second, as a developer, from a design perspective, the iPad is much harder to design for. See this as a bonus to the iPad: a sh#t deterrent. Security by obscurity if you will.

Third, the kind of applications, games aside perhaps, that feel apt may not feel as tangible as with the iPhone which was an all-portable device, meaning you could bring it with you everywhere: cities, restaurants, vacations, beaches, ski resorts, running, in a cocktail bar mixing drinks, partying, going to the theatre, for use with (acute) pocket reference, etc., etc., etc. Add to this the microphone.

I also think we are overestimating how many genuinely great apps there are in the App Store. Everyone's BS detector goes off when they hear Steve Jobs touting the number of apps in the App Store. A lot of these apps extend already existing services on behalf of companies who also develop the apps for their services, usually as a web client for an already existing internet service.

Take away the apps on my iPhone that are pocket references, out-and-about-based and extensions of services already existing in another form, and the number dwindles precipitously. And that is counting the oh-so fantastic catalogue that Jobs love to rave about.

There are a lot of challenges facing iPad developers that iPhone developers did not face. We should also accept the fact that comparing the two devices will usually be counterproductive.



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